About Roddy Young: Brand and Digital Communications Advisory

Experience can be gained over time, but good judgment comes from building on successes, an unrelenting desire to learn, and a strong discipline to focus on what matters.

Roddy brings a combination of healthcare marketing / communications / digital expertise from his experience leading teams at two highly respected health care systems (Boston Children's and Dartmouth Health), as well as serving Fortune 100 clients in a global agency (Publicis / MSLGROUP / TMG Strategies) serving as press secretary to the head of NASA, and early in his career working on Capitol Hill for the House Financial Services Committee.

Roddy has a clear eye toward effective engagement and high impact.

Select Achievements:

• Uniting a brand voice, using efficient media buys, to grow both clinical and philanthropic brand awareness and engagement among broad audiences and national media.
• Implementing AI-supported brand experience and customer needs evaluation tools.
• Building a cohesive brand content strategy with measurable results.
• Launching electric vehicles in innovation channels and consumer education roadshows (GM).
• Magnifying the importance of space and earth science research through school-based initiatives (NASA).
• Shaping return-to-market campaigns for a medical device company, post-recall and consent decree, and for a food and beverage company, post-safety recall.
• Support for multi-national antitrust case with major consumer implications.

Roddy 

RODERIC OLVERA YOUNG

Roddy Young & Partners

Brand and Digital Communications Advisory